Legal
Terms of Service
Last updated: April 28, 2026
Welcome to Reellu. These Terms of Service ("Terms") govern your access to and use of the Reellu platform at reellu.com ("Reellu", "we", "us"). By creating an account, connecting a wallet, posting a campaign, submitting a clip, or otherwise using the platform, you agree to these Terms. If you do not agree, do not use Reellu.
1. What Reellu is
Reellu is a marketplace that connects two groups:
- Brands — creators, streamers, and businesses who post campaigns and offer USDC payouts to short-form video clippers.
- Clippers — independent creators who make and post short-form clips of a brand's content (TikTok, Reels, Shorts, X, etc.) and earn USDC per verified view.
Reellu is the software and marketplace. We are not a party to the agreement between brand and clipper — that is a direct relationship enforced by the on-chain smart contract.
2. Eligibility
- You must be at least 18 years old (or the age of majority where you live, if higher) to use Reellu.
- You must not be located in, or be a resident of, any jurisdiction subject to comprehensive U.S. or E.U. sanctions, or be on any sanctions list.
- You must use Reellu in compliance with all laws that apply to you.
3. Wallet identity & account
Access to Reellu is tied to your Solana wallet (Phantom or any compatible wallet). Your wallet address is your identity for the purposes of receiving payouts and authorising on-chain actions. You are solely responsible for safeguarding your wallet's private key and seed phrase. If you lose access to your wallet, we cannot recover it for you.
You may also create a Reellu account with an email and password to manage profiles, brand pages, and notifications. The on-chain wallet remains the source of truth for funds.
4. On-chain custody — Reellu does not hold your funds
When a brand funds a campaign, USDC is deposited into a program-derived vault on the Solana blockchain. The vault is governed by the Reellu Solana program (program ID 8oP9Wgy1vMNVjpxfgxXiG7wn4iZuB2WTDcGZtoxyL5L8). It is non-custodial: only the brand's signed transactions can withdraw, and only the configured payout flow can release USDC to a clipper.
We do not have a back door. We do not custody funds. We cannot reverse a successful on-chain transaction.
5. Platform fee
Reellu charges a 4% platform fee, taken only from clipper payouts at the moment of payout (never from brand deposits). The fee is routed on-chain to the Reellu treasury. There are no monthly subscription fees, no listing fees, and no fees on refunds when a brand closes an unspent campaign.
6. Brand obligations
If you post a campaign as a brand, you agree:
- To prefund the campaign vault with the full USDC budget you advertise. Campaigns cannot pay out more than is in the vault.
- That the source content you point clippers to is yours to promote, or you have permission to use it.
- Not to use Reellu to promote scams, unregistered securities offerings, illegal products, sexually explicit content, content involving minors, or content that infringes a third party's IP.
- To pay verified clipper submissions per the rate and rules you posted, within the campaign's anti-bot review window. See the Campaign Policy for full rules.
7. Clipper obligations
If you submit clips as a clipper, you agree:
- That the clip is your original edit, posted from your own social account.
- Not to use bots, view manipulation, click farms, fake engagement, paid traffic to inflate views, or any other artificial means to grow numbers.
- To comply with each platform's rules (TikTok, Instagram, YouTube, etc.) and applicable disclosure laws (e.g., FTC
#adtags where required). - To make a good-faith attempt to comply with the brand's content guidelines posted on the campaign.
- That payouts are final once the on-chain transfer confirms. If your wallet address is wrong, the funds may be unrecoverable.
8. View verification & anti-bot review
Submissions are subject to a review window (typically 7 days from submission) during which Reellu and the brand may verify the clip is authentic and that view counts are not the result of bots, view-bots, or other manipulation. Reellu may reject or claw back payment for submissions that fail review. Repeat offenders will be banned and may have outstanding payouts forfeited.
9. Taxes
You are responsible for your own taxes. Reellu does not withhold tax, does not issue 1099s or equivalents on your behalf, and is not your tax advisor. Cryptocurrency payouts may have tax implications in your jurisdiction — consult a qualified professional.
10. Intellectual property
Brands retain all rights to their source content. Clippers retain all rights to the clips they create, but grant the brand a non-exclusive, royalty-free, worldwide licence to repost and feature submitted clips for the duration of the campaign and for ordinary marketing thereafter. Reellu may feature aggregated, public-facing content (e.g., top clips, leaderboards) for marketing.
11. Acceptable use
You will not, and will not permit anyone else to:
- Use Reellu to launder money, evade sanctions, or fund illegal activity.
- Probe, attack, or interfere with the Reellu smart contract, website, or infrastructure.
- Misrepresent another person, brand, or creator.
- Scrape or resell platform data without written permission.
12. Disputes
If you have a payout dispute, file it through reellu.com/disputes within 14 days of the disputed payout. Reellu acts as a good-faith mediator but is not legally bound to resolve disputes between brands and clippers. We may freeze a campaign or a clipper account during an active investigation.
13. Disclaimers
Reellu is provided "as is" and "as available". We do not guarantee uptime, accurate view counts (which we depend on third-party platforms to report), or that any campaign will produce results. Cryptocurrency carries risk — including total loss from user error, smart contract bugs, or chain-level events. We make no warranty against these risks.
14. Limitation of liability
To the maximum extent permitted by law, Reellu's total liability to you for any claim arising out of or related to the platform is limited to the greater of (a) USDC 100, or (b) the platform fees you paid us in the 90 days before the claim. We are not liable for indirect, incidental, consequential, or punitive damages, or for lost profits or lost data.
15. Termination
You may stop using Reellu at any time. Brands can close their on-chain campaign and reclaim any unspent USDC at any time. We may suspend or terminate accounts that violate these Terms; on-chain funds remain accessible to the wallet that deposited them.
16. Changes to these Terms
We may update these Terms from time to time. Material changes will be announced on the site. Continued use after changes means you accept the updated Terms.
17. Governing law
These Terms are governed by the laws of the State of Delaware, USA, without regard to conflict-of-laws rules. Any dispute that cannot be resolved through the dispute process above will be brought exclusively in the state or federal courts located in Delaware, and you consent to that jurisdiction.
18. Contact
Questions about these Terms? Email info@reellu.com or use the contact form.
By using Reellu, you confirm you have read and agreed to these Terms.